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Talent Tampere Tampere Ambassador Sarah Laaru

Business Development Analyst

Country of Origin


Country of Residence


Where are you from?

I am from Ghana but I reside in Finland.

What would you like to tell about yourself?

I love life. I enjoy good wines, music, travelling, comics, food and culture.I am a curious individual, and constantly in search of the next challenge. I am an avid believer in bettering myself and impact others around me.

What makes Tampere special for you?

Tampere is not just a place, it’s home, it’s a lifestyle, it’s serendipity! Tampere offers so many opportunities for students, businesses, and people from all walks of life. What makes Tampere special for me, is the warmth of the people, it’s nature, and the diversity it has to offer.

Tell about your professional activities?

I am Business Development Analyst. I consult and advise companies on their strategic market entry into emerging markets particularly Africa. I am a passionate speaker on all things emerging markets and fostering social impact via trade development and job creation. I have served as a Mentor twice for the At Work in Finland Program/Moniheli ry to mentor professional immigrants on their job search in Finland. I have served as the Vice Chair for Think Africa ry, an amazing platform bringing together like-minded colleagues on bridging the gap between Finland and the continent. I have spoken at seminars, events and contributed as a resource lecturer. I currently run my own consulting company.

What potential do you see for Tampere in the future?

Tampere is already on the rise of becoming the diverse and high power city, it is. There are so many opportunities for job creation, to local companies going global from a fast-growing high-tech city. Frankly speaking, Tampere is the Future!

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